Product Builders (marketing)
Are you a product builder, an indie hacker or an entrepreneur? Join us, tell your stories around the campfire.
After having soft launched Persumi in 2023, I quickly found myself wanting to explore better ways to promote the product. Unfortunately, most of digital marketing products are focused on three main areas:
1. Keyword bidding, e.g. Google Ads or Facebook Ads
2. Cold outreach, e.g. Apollo
3. Search Engine Optimisation (SEO)
They each has its own pros and cons. As an indie developer without a huge budget, none of these tools work effectively.
The Challenges
Keyword bidding and targeted ads are...